Undergraduate Certificate in Digital Marketing with CRM Automation

Friday, 27 March 2026 16:25:55

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Short course
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Admission open 2026

Undergraduate Certificate in Digital Marketing with CRM Automation

The Undergraduate Certificate in Digital Marketing with CRM Automation equips learners with essential skills to thrive in the digital age. This program focuses on digital marketing strategies, customer relationship management (CRM), and automation tools to streamline campaigns and enhance customer engagement.

Designed for aspiring marketers, business professionals, and career changers, it combines theory with hands-on practice. Gain expertise in data-driven decision-making, lead generation, and personalized marketing to stand out in a competitive landscape.

Ready to transform your career? Explore the program today and take the first step toward mastering the future of marketing!

Course Content

• Introduction to Digital Marketing Fundamentals
• CRM Automation Tools and Platforms
• Social Media Marketing and Advertising
• Email Marketing and Automation Strategies
• Search Engine Optimization (SEO) and Paid Search (PPC)
• Data Analytics and Performance Tracking
• Content Marketing and Customer Engagement
• Lead Generation and Conversion Optimization
• Marketing Automation Workflows and Integration
• Ethical Practices and Compliance in Digital Marketing

Fee and payment plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

1 month

2 months

This programme does not have any additional costs.

Course fee

The fee for the programme is as follows:

1 month:GBP £140

2 months:GBP £90

Apply Now

Complete the online enrolment form and Pay enrolment fee of GBP £10.
Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.

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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@LSIB.lk

+44 (0) 20 3608 0144

Career Path

Digital Marketing Specialist

Responsible for managing online campaigns, SEO, and social media strategies to drive brand engagement and lead generation.

CRM Automation Manager

Focuses on implementing and optimizing CRM tools to streamline customer interactions and improve marketing efficiency.

Content Marketing Strategist

Creates and distributes valuable content to attract and retain a target audience, aligning with digital marketing goals.

Email Marketing Analyst

Designs and analyzes email campaigns to enhance customer retention and conversion rates using CRM automation tools.

Why this course?

The Undergraduate Certificate in Digital Marketing with CRM Automation is a critical qualification in today’s market, where businesses increasingly rely on data-driven strategies to enhance customer engagement and drive growth. In the UK, digital marketing spending is projected to reach £24 billion by 2024, with CRM automation playing a pivotal role in streamlining marketing efforts. According to recent statistics, 67% of UK businesses now use CRM tools to improve customer retention, highlighting the growing demand for professionals skilled in both digital marketing and CRM automation. Below is a 3D Line chart illustrating the rise in digital marketing spending in the UK from 2020 to 2024:

The table below summarizes key UK statistics related to CRM adoption and digital marketing trends:

Statistic	Value
UK businesses using CRM tools	67%
Projected digital marketing spending (2024)	£24 billion
CRM-driven customer retention improvement	47%

This certificate equips learners with the skills to leverage CRM automation tools like HubSpot and Salesforce, ensuring they stay ahead in a competitive market. With 47% of businesses reporting improved customer retention through CRM, professionals with this qualification are well-positioned to meet industry needs and drive business success.

Who should apply?

Audience Profile	Why This Course?
Recent graduates seeking to specialise in digital marketing with CRM automation.	Gain in-demand skills, with 82% of UK businesses investing in CRM tools to enhance customer engagement (Statista, 2023).
Marketing professionals looking to upskill in CRM automation and data-driven strategies.	Stay ahead in a competitive market where 67% of UK marketers report automation as a key priority (Econsultancy, 2023).
Career changers aiming to enter the digital marketing field with a focus on automation.	Transition smoothly with hands-on training in tools like HubSpot and Salesforce, widely used across the UK.
Small business owners or entrepreneurs wanting to leverage CRM automation for growth.	Boost your business with strategies that 74% of UK SMEs say improve customer retention (Salesforce, 2023).