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Graduate Certificate in Google Ads for E-Commerce

Saturday, 13 December 2025 20:15:34

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Overview Entry Requirements Course Structure Fees and Payment Plans Accreditation Apply Now

Graduate Certificate in Google Ads for E-Commerce

The Graduate Certificate in Google Ads for E-Commerce equips professionals with advanced skills to optimize digital marketing strategies for online businesses. Designed for marketers, entrepreneurs, and e-commerce specialists, this program focuses on mastering Google Ads, enhancing campaign performance, and driving ROI.


Learn to create targeted ad campaigns, analyze data, and leverage automation tools for scalable growth. Gain hands-on experience with real-world case studies and industry insights.


Ready to elevate your e-commerce marketing expertise? Explore the program today and unlock your potential!

Course Content

  • • Introduction to Google Ads and E-Commerce Fundamentals
    • Keyword Research and Targeting Strategies for E-Commerce
    • Creating and Optimizing Google Shopping Campaigns
    • Performance Max Campaigns for E-Commerce Success
    • Conversion Tracking and Analytics for E-Commerce
    • Budget Management and ROI Optimization
    • A/B Testing and Ad Copywriting for E-Commerce
    • Retargeting and Audience Segmentation Strategies
    • Advanced E-Commerce Campaign Optimization Techniques
    • Integrating Google Ads with Other E-Commerce Tools and Platforms

Fee and payment plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

1 month

2 months

This programme does not have any additional costs.

Course fee

The fee for the programme is as follows:

1 month:GBP £140

2 months:GBP £90

Apply Now

  1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
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Got questions? Get in touch

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+44 75 2064 7455

admissions@LSIB.lk

+44 (0) 20 3608 0144



Career Path

PPC Specialists: Manage pay-per-click campaigns, optimize Google Ads for e-commerce, and drive ROI through targeted strategies.

E-Commerce Managers: Oversee online sales platforms, integrate Google Ads campaigns, and enhance customer acquisition.

Digital Marketing Analysts: Analyze campaign performance, provide insights, and refine Google Ads strategies for e-commerce growth.

SEO Specialists: Combine SEO with Google Ads to improve organic and paid search visibility for e-commerce websites.

Content Strategists: Develop engaging ad copy and landing pages to complement Google Ads campaigns for e-commerce success.

Why this course?

The Graduate Certificate in Google Ads for E-Commerce is a pivotal qualification for professionals aiming to excel in the rapidly evolving digital marketing landscape. With the UK e-commerce market projected to grow by 29% by 2025, reaching £264 billion, mastering Google Ads has become essential for businesses to stay competitive. This certification equips learners with advanced skills in campaign optimization, audience targeting, and ROI-driven strategies, addressing the growing demand for data-driven marketing expertise. In 2023, UK businesses spent over £8.6 billion on digital advertising, with Google Ads accounting for 40% of this expenditure. The certificate ensures professionals can leverage these investments effectively, aligning with industry trends like automation, AI-driven insights, and personalized customer experiences. Below is a 3D Line chart and a table showcasing UK e-commerce growth and digital ad spend trends:

Year E-Commerce Growth (£bn) Digital Ad Spend (£bn)
2021 204 7.2
2022 224 8.1
2023 240 8.6
2024 252 9.0
2025 Who should apply?

Audience Profile Why This Course is Ideal UK-Specific Insights
E-commerce Entrepreneurs Learn to optimise Google Ads campaigns to drive sales and maximise ROI for online stores. In 2023, UK e-commerce sales reached £141.33 billion, highlighting the need for effective ad strategies.
Digital Marketing Professionals Enhance your skill set with advanced Google Ads techniques tailored for e-commerce growth. Over 60% of UK businesses invest in paid search ads, making this a sought-after expertise.
Small Business Owners Gain practical knowledge to compete with larger retailers by leveraging Google Ads effectively. Small businesses account for 99.9% of the UK business population, many of which rely on digital marketing.
Aspiring PPC Specialists Build a strong foundation in Google Ads to kickstart a career in pay-per-click advertising. The UK digital advertising market is projected to grow by 10% annually, creating high demand for PPC experts.