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Professional Certificate in Google Ads for SMEs

Sunday, 18 May 2025 13:32:49

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Overview Entry Requirements Course Structure Fees and Payment Plans Accreditation Apply Now

Professional Certificate in Google Ads for SMEs

The Professional Certificate in Google Ads for SMEs equips small and medium-sized enterprises with the skills to harness the power of digital advertising. Designed for business owners, marketers, and entrepreneurs, this program focuses on creating, managing, and optimizing Google Ads campaigns to drive growth and maximize ROI.


Learn targeted strategies, budget management, and performance tracking to reach your ideal audience effectively. Whether you're new to online marketing or looking to refine your skills, this certificate offers practical, actionable insights tailored for SMEs.


Ready to elevate your business? Explore the program today and unlock your advertising potential!

Course Content

  • • Introduction to Google Ads and its Benefits for SMEs
    • Setting Up and Structuring a Google Ads Account
    • Keyword Research and Targeting Strategies
    • Creating Effective Ad Copy and Extensions
    • Budgeting and Bidding Strategies for SMEs
    • Tracking and Measuring Campaign Performance
    • Optimizing Campaigns for Better ROI
    • Leveraging Google Analytics for Insights
    • Understanding Local and Mobile Advertising
    • Compliance and Best Practices in Google Ads

Fee and payment plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

1 month

2 months

This programme does not have any additional costs.

Course fee

The fee for the programme is as follows:

1 month:GBP £140

2 months:GBP £90

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  1. Complete the online enrolment form and Pay enrolment fee of GBP £10.
  2. Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.
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Got questions? Get in touch

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+44 75 2064 7455

admissions@LSIB.lk

+44 (0) 20 3608 0144



Career Path

Why this course?

The Professional Certificate in Google Ads is a game-changer for SMEs in the UK, enabling them to harness the power of digital advertising to drive growth and stay competitive. With 5.5 million SMEs operating in the UK, accounting for 99.9% of all businesses, mastering Google Ads is essential for reaching target audiences effectively. According to recent data, 63% of UK SMEs increased their digital marketing budgets in 2023, reflecting the growing importance of online advertising. A Professional Certificate in Google Ads equips learners with the skills to create, manage, and optimize campaigns, ensuring maximum ROI in a crowded digital landscape.

Statistic Value
UK SMEs 5.5 million
SMEs increasing digital budgets (2023) 63%
Businesses using Google Ads 72%
The Professional Certificate in Google Ads aligns with current trends, such as the rise of AI-driven ad targeting and the increasing demand for data-driven decision-making. For UK SMEs, this certification is not just a credential but a strategic tool to thrive in today’s market.

Who should apply?

Audience Why This Course is Ideal UK-Specific Insights
Small Business Owners Gain hands-on skills to create and manage Google Ads campaigns, helping your business stand out in a competitive market. Over 5.5 million SMEs in the UK can benefit from cost-effective digital marketing strategies to boost visibility.
Marketing Professionals Enhance your expertise in Google Ads to deliver measurable results for your clients or employer. 72% of UK businesses plan to increase their digital marketing budgets, making Google Ads skills highly sought-after.
Aspiring Digital Marketers Kickstart your career with a Professional Certificate in Google Ads, a credential valued by employers across industries. The UK digital marketing sector is growing by 13% annually, creating over 100,000 new jobs in the field.
Freelancers and Consultants Expand your service offerings by mastering Google Ads, attracting more clients and increasing your earning potential. Freelancers contribute £162 billion to the UK economy, with digital marketing services in high demand.