Professional Certificate in CRM for Small Business Management

Saturday, 21 February 2026 02:44:06

International students can apply

Short course
4410 already enrolled
100% Online
Admission open 2026

Professional Certificate in CRM for Small Business Management

The Professional Certificate in CRM for Small Business Management equips entrepreneurs and small business owners with the tools to streamline customer relationships and drive growth. Learn to leverage CRM software, enhance customer retention, and optimize sales processes.

Designed for small business professionals, this program focuses on practical strategies to improve customer engagement and operational efficiency. Gain hands-on experience with real-world applications tailored to your business needs.

Ready to transform your business? Enroll today and unlock the potential of effective CRM management!

Course Content

• Introduction to CRM and Its Importance in Small Business Management
• Customer Data Management and Segmentation Strategies
• CRM Tools and Technologies for Small Businesses
• Building Customer Relationships and Enhancing Customer Experience
• Sales Pipeline Management and Lead Tracking
• Marketing Automation and CRM Integration
• Analyzing CRM Metrics and Reporting for Business Growth
• Customer Retention Strategies and Loyalty Programs
• CRM Implementation and Best Practices for Small Businesses
• Troubleshooting Common CRM Challenges and Solutions

Fee and payment plans

30 to 40% Cheaper than most Universities and Colleges

Duration

The programme is available in two duration modes:

1 month

2 months

This programme does not have any additional costs.

Course fee

The fee for the programme is as follows:

1 month:GBP £140

2 months:GBP £90

Apply Now

Complete the online enrolment form and Pay enrolment fee of GBP £10.
Wait for our email with course start dates and fee payment plans. Your course starts once you pay the course fee.

APPLY NOW

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@LSIB.lk

+44 (0) 20 3608 0144

Career Path

CRM Manager

Oversee customer relationship strategies, ensuring seamless interactions and driving business growth.

Sales Operations Analyst

Analyze sales data, optimize CRM tools, and improve sales team efficiency.

Customer Success Specialist

Focus on client retention, satisfaction, and leveraging CRM systems to enhance customer experiences.

Marketing Automation Specialist

Utilize CRM platforms to automate marketing campaigns and track customer engagement.

Why this course?

The Professional Certificate in CRM is a critical qualification for small business management in today’s competitive market. With 82% of UK small businesses adopting CRM systems to enhance customer retention and streamline operations, this certification equips professionals with the skills to leverage CRM tools effectively. According to recent data, businesses using CRM systems report a 29% increase in sales and a 34% improvement in customer satisfaction. These statistics highlight the growing demand for CRM expertise in the UK market.

Metric	Value
UK Small Businesses Using CRM	82%
Sales Increase with CRM	29%
Customer Satisfaction Improvement	34%

The Professional Certificate in CRM addresses current trends such as automation, data-driven decision-making, and personalized customer experiences. With the UK’s small business sector contributing £2.3 trillion annually, CRM skills are essential for driving growth and maintaining a competitive edge. This certification ensures professionals are well-prepared to meet industry needs and deliver measurable results.

Who should apply?

Audience Profile	Why This Course is Ideal
Small business owners in the UK looking to streamline operations and improve customer relationships.	With over 5.5 million small businesses in the UK, mastering CRM tools can help you stand out in a competitive market. This course equips you with practical skills to enhance customer retention and drive growth.
Aspiring entrepreneurs planning to launch their own ventures.	Learn how to build a strong customer base from the start. CRM strategies are essential for nurturing leads and turning them into loyal customers, a key factor for 82% of successful startups.
Managers and team leaders in small businesses aiming to improve team efficiency.	Boost productivity by implementing CRM systems that centralise customer data and streamline communication. This is especially valuable for small teams managing limited resources.
Professionals seeking to upskill and advance their careers in small business management.	With 74% of UK businesses prioritising digital skills, this course offers a competitive edge by teaching you how to leverage CRM tools effectively in a small business context.