Career Path
Why this course?
The Undergraduate Certificate in Anthropology of Media and Journalism is increasingly significant in today’s market, where media consumption and digital storytelling are at the forefront of global communication. In the UK, the media and journalism sector employs over 300,000 professionals, with a projected growth rate of 5% by 2026, according to the Office for National Statistics. This certificate equips learners with critical skills in understanding media cultures, ethical journalism, and the anthropological impact of digital platforms, making it highly relevant for careers in media, marketing, and content creation.
Below is a 3D Line chart showcasing the growth of media-related jobs in the UK from 2020 to 2023:
| Year |
Media Jobs (in thousands) |
| 2020 |
280 |
| 2021 |
290 |
| 2022 |
300 |
| 2023 |
315 |
This program addresses the growing demand for professionals who can navigate the intersection of media, culture, and technology. With the rise of digital platforms, employers seek individuals who can analyze media trends, create compelling narratives, and understand the societal impact of journalism. The
Undergraduate Certificate in Anthropology of Media and Journalism is a strategic investment for those aiming to thrive in this dynamic industry.
Who should apply?
| Audience Profile |
Why This Course is Ideal |
Relevant UK Statistics |
| Aspiring Journalists |
Gain a deep understanding of media anthropology to craft culturally informed stories. Perfect for those aiming to work in UK media outlets like the BBC or The Guardian. |
Over 70,000 journalists are employed in the UK, with demand for diverse perspectives growing by 12% annually. |
| Media Professionals |
Enhance your career with insights into how media shapes societies, ideal for roles in digital marketing, PR, or content creation. |
The UK media industry contributes £116 billion to the economy, with digital media roles increasing by 15% year-on-year. |
| Anthropology Enthusiasts |
Explore the intersection of culture and media, perfect for those passionate about understanding human behaviour in a digital age. |
Anthropology graduates in the UK report a 90% satisfaction rate, with many transitioning into media-related fields. |
| Career Changers |
Transition into media or anthropology with a flexible, skills-focused programme designed for non-traditional learners. |
40% of UK professionals consider career changes, with media and anthropology roles among the top 10 sought-after fields. |